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FAQs

How do audience analytics work on Fountain?

Use the Audience tab in Fountain for Podcasters to track downloads over time and understand which apps, countries, and platforms your listeners use.

Fountain's Audience tab helps you understand how your podcast is being downloaded across different apps, countries, and device types.

You can use it to answer questions like:

  • How many downloads did my podcast get in the selected time period?
  • Is my audience growing or shrinking compared with the previous period?
  • Which podcast apps are driving the most downloads?
  • Which countries are my listeners downloading from?
  • Are people listening mostly on mobile, desktop, or other devices?

Because Fountain's download analytics are IAB compliant, they ensure the highest possible accuracy and reliability.

Overview

The Overview tab shows your total downloads for the selected date range, along with a trend line so you can see how downloads changed over time.

It also shows the percentage change compared with the previous equivalent period. For example, if you are viewing the last 30 days, Fountain compares that with the 30 days before it.

You can also change the chart interval, such as viewing the data daily, to get a closer look at short-term patterns.

Apps

The Apps tab shows which podcast apps and players generated your downloads during the selected date range.

For each app, Fountain shows:

  • Total downloads
  • Share of total downloads as a percentage
  • Change in share compared with the previous equivalent period

This can help you understand where your audience is most active and whether certain apps are becoming more or less important over time.

Countries

The Countries tab shows where your downloads are coming from geographically.

For each country, Fountain shows:

  • Total downloads
  • Share of total downloads as a percentage
  • Change in share compared with the previous equivalent period

This is useful for spotting your strongest markets, tracking international growth, and understanding where promotion may be working.

Platforms

The Platforms tab groups downloads by device type.

As with the other audience views, Fountain shows total downloads, percentage share, and the change compared with the previous equivalent period.

Last updated on Apr 10
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